Direct Mail

direct mail

Put simply direct mail is mailing to a database – it's DIRECT.

There is a science involved – demographic targets, data sourcing, fulfillment, B2B, B2C, creative trickery. Whatever DM mix you want - eshot campaign or targeted print mailer - Clear has the chemistry to achieve the solution you need, boosting sales and building your brand.

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Archived Work

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Case Studies

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Description: Clear Creative was asked to create a mailer for Synergy Healthcare, one of the largest healthcare companies in the UK. The mailer consisted of a SU (single use surgical instrument). When used once it is discarded by the surgeon. The unit cost of these instruments is around 1p so it was a no brainer to start sending out sample packs as direct mail shot - with the tag line - "This is one mailer you can throw away"

Website: www.clearcreative.eu

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Description: Headwear brochure for Beechfield Brands Ltd. Clear Creative were commissioned to design a 44 page headwear brochure to be published in 7 languages. The design concept was based around photographic originals (eg: negatives and transparencies) hence the title ‘Original Headwear’ and use of photo/transparency recesses!

Website: www.beechfield.com

cambian

Description: Clear Creative have designed and produced brochures and leaflets for Cambian Education which is the largest provider of specialist residential education and care for young people with Autism & Asperger Syndrome in the United Kingdom.

Website: www.cambianeducation.com

medmat

Description: Clear Creative produced the unique cross design for their MedMat leaflet. Ergomedica understand the need for innovative new products to meet clinical needs in a modernised health service. Whilst basic ways of reducing HCAI’s (health care associated infections) have remained unchanged, new innovations like MedMat® will facilitate a sustainable improvement in clinical standards ultimately helping you to meet your challenging goals and targets more quickly.

Website: www.medmat.co.uk

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Description: The Apple Store in Manchester asked Clear Creative to design a product brochure and mailer for their store launch. We had to adhere to strict corporate guidelines issued by the Apple Corporation. Our design work had to be creative whilst gaining approval from Apple’s marketing department!

Website: www.digitalstoremanchester.co.uk

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